When the highest grossing brazilian actress Mariana Xavier decided to revamp her brand’s visual identity, the challenge was clear: to keep the existing logo while introducing a new concept that reflected her vibrant, welcoming, and inspiring spirit.

The result? A visual identity that captures her authenticity, strength, and joy for life, strengthening her connection with her community. Every detail was thoughtfully designed to communicate her message in a fresh, modern, and personality-driven way.